I came to design from psychology.

I spent years studying how the brain processes information, makes decisions, and gets things wrong in predictable ways. Design felt like the natural place to apply it — somewhere those theories could leave the lab and shape what people use every day.

That's where my approach to research comes from. I run usability testing and user interviews the way I was trained to run psychology studies: with controlled variables, a clear hypothesis, and method choices I can defend. The result is research I can build on with confidence.

Seven years on, that lens still shapes how I work. I'm drawn to problems where the brief is complicated, the constraints are real, and the answer needs more than one round of thinking — complex platforms, systems that have to hold up at scale.

I sit comfortably between design and engineering. I think in flows, states, and edge cases before I think in screens. I write specs that hand off cleanly because I've usually thought about the build alongside the design. And I do my own research and my own UI — not because I distrust specialists, but because I lose context when the work is split across too many hands.

If you're hiring for a team that values systems thinking and research-led design — or if you just want to chat about design — I'd love to hear from you.